Given the cost of rebuilding the Royal properly is almost £2m, and the Ugadale £4m, it makes good business sense that neither would be done without the new golf course open and ensuring demand for such facilities was there. There isn't much point in building average hotels or opening great new hotels and them failing. Most developers would have planned a big new hotel next to the new course (like Trump has done), Machrihanish's Dunes have decided to invest in local facilities that already exist and need significant investment, however the demand for quality hotel beds because of the new course, is not expected to start until summer 2009.
The developers and other local businesses are currenty spending hundreds of thousands of pounds promoting golf in Kintyre to ensure the demand for the golf and accomodation is there when the new course comes on stream. Golf Kintyre has had booths this year at golfing events in Mexico, Orlando, Gothenburg and last weekend at the Scottish Golf Show in Edinburgh, where 20,000 scottish golfers visited. This week they are in Aberdeen promoting Kintyre to the travel tour operators with a booth at Visitscotland expo (
http://www.visitscotlandexpo.com/index.php).
They have been paying to fly journalists (over 30 so far) in to visit Machrihanish, to play the existing course and see the new one and write articles in their magazines and newspapers about why golfers should come, they have hired a leading PR firm to get good stories into the general media about Kintyre (surfing, food, music and walking). They have also been working with Loginair, Loch Lomond seaplanes and the Kintyre Express (who have all contributed in kind support for the Golf Kintyre initiative) on developing new and easy ways to get to Kintyre. Rome wasn't built in a day... the golf Kintyre initiative (focused marketing promotion of Kintyre) will run for the next 3 years 2009, 2010 & 2011) and will intensify after the new course opens.
Provided the building warrants to start the building in Machrihanish are granted in the next few weeks and Scottish Water gives the building works the green light the builders will start the works there on the 11th of May.