The issue of the long time it takes to get new releases to The Picture House has been aired before. Part of the problem is the percentage the renters want for the hire of the film, but that was also a problem in the past when the average delay from release to local showing was between three and five weeks (people used to comment on how quickly films arrived here). Now it's closer to 10 - 12 weeks, which is pretty long especially when you consider that most films get their DVD release at 13 weeks. Some 'big' pictures don't make it here at all, and some of the stuff being shown sank without trace in the multiplexes after week 1.
Malky is right that the future of cinemas is digital. I was shown digital projection at Trafford Park in Manchester (screen 20 I think!) about five years ago and the only difference from the traditional celluloid was that there were no scratches! Not long ago the government put money into making digital projection equipment available to cinemas that couldn't otherwise afford it. There was a sizeable roll-out which HIE may have been involved in. I can't remember the precise details but I do remember being surprised at the time that The Picture House wasn't one of the cinemas included. If any cinema has a case for getting funding of this sort ours has. Will there be another tranche of this money, or could AIE not put their cash into re-equipping for digital rather than the dubious 'benefit' of glossy leaflets?
And I still think that the current show times and practice of having only one film per week and one showing per night isn't conducive to building the audience and keeping the cinema alive. Look at the film listings in the papers and compare Campbeltown with similar sized places and wonder why we can't be the same.







